Versed Vaper TeamEnjoy vaping with these tasty and highly-rated ejuices
One of the best parts of vaping is that there’s an ejuice for everyone. No matter what your personality or preference is, there’s an ejuice out there waiting for you to discover it. Whether you’re looking for something fruity, or something that has more of a dessert-like taste, there are thousands of eliquids out there that will satisfy your needs.
Now, the hard part is deciding exactly which brand and specific eliquid you want to buy. Many vapers find this challenging because there can be a huge variety in taste and vapor production from one brand and type of ejuice to another.
To make things easier, we’ve put together a list of the best ejuices that you can get right now. The juices that made this list were selected based on their reviews and feedback from the vaping community, their sales performance information and availability, as well as from the personal experiences and consensus among the Versed Vaper team.
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All of our buyer's guides and reviews are based on market research, expert input, and practical experience with the products we include. This way, we offer genuine, accurate guides to help you find the best picks.
How we test
5.0
Exemplary
Why We Picked It
Dinner Lady creates some of the tastiest and best-selling ejuices around. We’ve tried most of their flavors, and they’re all delicious, but Lemon Tart is on a whole other level.
This legendary and award-winning eliquid is their most popular flavor, and it’s no wonder why. Lemon Tart is a blend of sweet lemon curd and sugar-dusted meringue pie that will satisfy your sweet tooth, all without giving you a toothache.
If you like dessert vapes and lemon meringue pie, then you’ll be in heaven with this flavor. The lemon meringue pie flavor is perfect and very accurately done. It’s sweet, but not so sweet that you can’t vape it all day. Lemon Tart is so good that once you try it, you’ll be hooked.
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Approx. Price: $15 USD
5.0
Outstanding
Why We Picked It
If you ask an experienced vaper for their opinion on the best ejuice of all time, there’s a high chance that they’ll say “Heisenberg, obviously!”. Seriously, you can’t have a conversation about the best ejuice without mentioning Innevape’s best-selling ejuice.
Heisenberg is a sweet flavor that combines blue raspberry, blue slushie, and blue popsicle. It’s just sweet enough to excite your taste buds while not being too sweet that you can’t vape it all day long. If menthol is your thing, a menthol version is also available.
Heisenberg comes in a 75ml or 100ml bottle with a 70VG content. You can get it in 0mg, 3mg, 6mg, or 12mg nicotine strengths. At $15 USD for a 100ml bottle, the value is there, especially considering you’re getting one of the best ejuices of all time.
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Approx. Price: $15 USD
4.5
Outstanding
Why We Picked It
Fuji by Pachamama may be one of the tastiest fruit mixes you’ll ever try — you’re almost guaranteed to love it. This premium e-juice mixes Fuji apples with hints of strawberries and nectarines to deliver a natural and taste-bud-pleasing flavor.
Fuji apples are the star of the show, with a smooth and strong flavor that’s not too overpowering. You’ll taste hints of strawberry flavor on the inhale, accompanied by tropical nectarines on the exhale. Just thinking about it makes my mouth water!
Pachamama Fuji is a delicious ejuice that sets itself apart from the crowd with its popping flavor. Grab a bottle and give it a try. You won’t regret it!
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Approx. Price: $10 USD
4.5
Outstanding
Why We Picked It
If fruit flavors are your go-to type of ejuice, then you’re doing yourself a disservice if you haven’t tried God Nectar by Bad Drip. This is truly one of the best fruit mixes available, combining mango, guava, orange, and passion fruit for a tropical, fruity treat for your taste buds.
Although the combination of these fruit flavors is nothing new, the flavor profile and how they mix in God Nectar make it special and one of a kind.
Like all of the ejuices on this list, you’d be hard-pressed to find any negative reviews on God Nectar. It’s an ejuice that consistently gets glowing praise, and once you try it, it’s easy to see why.
God Nectar comes in a 75/25 VG/PG ratio and in a 60ml bottle. You can get it in 0mg, 3mg, or 6mg nicotine strengths. Pricing is around $10 USD per bottle, which is not bad at all considering the quality and flavor you get from this e-juice.
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Approx. Price: $10 USD
4.5
Outstanding
Why We Picked It
Dessert flavors are Sadboy’s specialty, and Custard Cookie is hands-down the best flavor in their lineup. Tasty vanilla custard? Check. Sweet cookie crumbs? Check. You really can’t go wrong if you like dessert e-juices. There’s a lot of vanilla in this flavor, and when mixed with the custard and cookie flavors, it works really well.
You don’t have to take our word for it, though; just browsing through the reviews for this ejuice will tell you everything that you need to know. It’s a highly rated ejuice by vapers everywhere.
Sadboy Custard Cookie is a 70VG ejuice, and it’s available in 0mg, 3mg, or 6mg freebase nicotine strengths. It’s hard to put this flavor down, so don’t be surprised if you find yourself making Custard Cookie your new all-day vape.
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Approx. Price: $15 USD
4.5
Outstanding
Why We Picked It
A delicious tropical vape featuring passion fruit, orange, and guava flavors, Hawaiian POG is one of the best e-liquids around. Produced by Naked 100, one of the most well-known ejuice companies in the world, Hawaiian POG is a top-quality, premium ejuice.
Frequently named by the community as one of the best fruit-flavored ejuices of all time, the intense orange, passion fruit, and subtle guava flavors give this juice a powerful punch. If you’ve never tried the Naked 100 lineup before, or if you’re looking for a great tropical ejuice flavor, you should try Hawaiian POG.
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Approx. Price: $15 USD
4.5
Outstanding
Why We Picked It
“Where has this flavor been all my life?”
This is what you’ll find yourself thinking after taking your first draw of Twist Pink No.1. This pink punch lemonade ejuice has a tart and flavorful pink lemonade inhale and a perfect, orange and strawberry punch exhale. It’s no wonder that Pink No.1 has quickly become a staple among vapers everywhere.
The flavor is strong but smooth and won’t get dull too quickly — perfect for those looking for a new all-day vape. While this pink punch lemonade flavor is the most popular and highly rated of Twist’s lineup, there are also tropical fruit and watermelon flavors available. Yum!
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Approx. Price: $10 USD
4.5
Outstanding
Why We Picked It
An award-winning vape juice with killer reviews, Vapetasia’s Killer Kustard is made in the USA and brings an incredibly smooth and creamy vanilla custard flavor to your palate. A perfect blend of vanilla and custard, this e-juice flavor stands out from other custard flavors on the market due to its strong, rich taste and smooth inhale and exhale.
If you’re looking for an ejuice that will deliver a smooth, thick vape that is sweet but not too sweet, Vapetasia’s Killer Kustard could be the one for you.
The scent that’s left behind after vaping some Killer Kustard is fantastic, and you’ll find your home filled with a pleasant vanilla aroma in no time.
If you’re feeling extra adventurous, Vapetasia also produces excellent lemon and strawberry custard flavors.
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Approx. Price: $15 USD
4.0
Excellent
Why We Picked It
Still one of the best vape juices in 2025, Unicorn Milk by Cuttwood E-Liquids is one of the most popular strawberry ejuices around and is one of the most widely sold ejuices ever. Consistently topping sales charts every week, Cuttwood’s Unicorn Milk has a taste that’s almost as exquisite and mythical as seeing an actual unicorn.
An ideal blend of natural strawberry extract and four unique fresh creams, your taste buds will be begging for more after your first draw.
This mouthwatering ejuice is sure to please, and those looking for a relaxing and smooth vaping experience will not be disappointed. Frequently touted in the community as a day-round vape, Unicorn Milk is a tried-and-true e-juice that continues to deliver excellent taste and wonderful flavor, bottle after bottle.
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Approx. Price: $10 USD
4.0
Excellent
Why We Picked It
Another juice by Naked 100, Lava Flow, is just as good as its big brother. Lava Flow is a combination of coconut, pineapple, and strawberries. The strawberry and coconut flavors are really at the forefront of the flavor profile in the e-juice, and it has a sweet and fruity taste, but not a candy-like one.
The pineapple flavor in Lava Flow is more subtle and has just the right amount of tang. The quality of this ejuice is premium, and you can taste the difference when you taste Naked 100’s ejuice. A great juice to vape on all day, as well as an absolute favorite within the vaping community, you can’t go wrong with Lava Flow.
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Approx. Price: $15 USD
What is an e-juice, anyway?
E-juice, or vape juice, is used in every type of traditional vaping device. It’s used to fill up vaping tanks and pods, and is also used in pre-filled disposable vapes. The device’s coil then heats and vaporizes the e-juice into a vapor the user inhales. The bottom line is that you can’t vape without vape juice!
But what exactly are these e-juices made of? The answer: not as many ingredients as you might think! In fact, very few ingredients go into making your typical bottle of e-juice.
What ingredients are in an e-juice?
A typical e-juice contains the following ingredients: nicotine, propylene glycol, vegetable glycerin, and flavorings. That’s it!
Nicotine
We’ll start with perhaps the most controversial ingredient: nicotine. While not all e-juices contain nicotine, and there are many nicotine-free e-juices available, most vapers typically use a nicotine vape juice.
Nicotine is a naturally occurring alkaloid found in several members of the nightshade family of plants, which includes eggplant, tomato, peppers, and tobacco plants. It is a poison produced by the plant to deter insects from eating its leaves.
Nicotine is also highly addictive, and this is one of the main reasons why giving up smoking is so difficult. When nicotine reaches the brain, it stimulates the production of dopamine, a chemical that is responsible for feelings of satisfaction, pleasure, and motivation.
While many think that nicotine is what causes cancer, this is not the case. It is not the nicotine in cigarettes that causes cancer, but rather the tar that is produced from the combustion of chemicals and material formed when a cigarette burns.
Common nicotine contents of ejuices are: 3mg/ml, 6mg/ml, and 9mg/ml. There are also ‘nicotine salt’ ejuices available that contain higher concentrations of nicotine, such as 25mg/ml, all the way up to 50mg/ml.
Propylene glycol
Propylene glycol (PG) is a viscous, colorless liquid with a faint, sweet taste. PG is what produces the “throat hit” that many smokers crave. Higher ratios of PG generally mean a heavier throat hit. PG also carries flavorings very effectively.
PG is “generally recognized as safe” by the United States Food and Drug Administration, and sees wide use in food processing, pharmaceuticals, and even in asthma inhalers. Additionally, according to the Health Canada website, “…there are no endpoints of concern for oral, dermal or inhalation exposure to propylene glycol”.
Vegetable glycerin
Like propylene glycol, vegetable glycerin (VG) is “generally recognized as safe” by the FDA. It is also colorless and viscous and commonly produced from plant oils such as palm, soy, or coconut oil. VG is sweet, but with a slightly different taste than PG.
Vegetable Glycerin is effective at carrying flavorings and nicotine. However, compared to PG, VG is much denser and considerably thicker. VG is, therefore, used in higher ratios when cloud production is an important factor. Vegetable glycerin is used in beauty products such as shampoos and soaps, toothpaste, and foods.
Food-grade flavorings
The food-grade flavorings used in e-juices are just that: food-grade. This means they are suitable for ingestion, but there isn’t enough research to definitively say that they are safe to inhale.
That said, there isn’t any evidence showing that inhaling these flavorings is harmful. More research will need to be done in the future to provide a concrete answer. What we can say is that, when compared with the chemicals in a cigarette that are known to cause cancer, it’s probably safe to say that vaping food-grade flavorings is safer than smoking.
Nicotine salts or freebase nicotine?
This list of the best vape juices focuses on freebase nicotine e-juices, but nicotine salt e-juices are also available.
Freebase nicotine e-juices are better suited to direct-lung vapers and those using high-powered devices, like vape mods and sub-ohm tanks.
On the other hand, nicotine salt ejuices are best used with low-powered devices like pod vapes. Nicotine salt e-juice is also what is typically used to fill disposable vapes. Nic salts are best for mouth-to-lung vaping.
Learn more about nicotine salts and how they compare to freebase ejuices.
Choosing your nicotine strength
Choosing the right nicotine strength e-juice is a crucial part of sticking with vaping. Even if you’ve found a flavor you like, if you’re not getting the nicotine that you need, it’s going to be tough to keep vaping.
In the US, nicotine levels in vape juice can reach as high as 5% or 50mg/ml, which is significantly higher than in many other countries. For example, in the UK, the maximum allowed is 2% or 20mg/ml; in several other European nations, it is even lower. But just because 5% nicotine liquids are available, does that mean you should use them, or even need to?
It is believed that nicotine from vaping is absorbed more efficiently than from smoking. This means that even individuals who used to be heavy smokers might not require starting with a high-nicotine liquid. The strength of nicotine you start with ultimately depends on your personal preference, but here are some guidelines to assist you based on your smoking history.
- Social/Light Smoker: 1.5-6mg/ml freebase nicotine ejuice, 10-20mg/ml nicotine salt ejuice.
- Medium Smoker (1 pack a day): 6-12mg/ml freebase nicotine ejuice, 20-30mg/ml nicotine salt ejuice.
- Heavy Smoker: 12-18mg/ml freebase nicotine ejuice, 30-50mg/ml nicotine salt ejuice.
Nicotine in vape juice is nearly flavorless. However, it may introduce a slight bitterness and a more intense throat hit at high concentrations. Opting for a liquid with nic salts can help mitigate these effects.
Lower-powered pod-style vapes or those designed for a tight mouth-to-lung (MTL) draw are best for high-nicotine strength liquids.
In contrast, high-powered devices (above 40-50W and below 0.6Ω resistance) are not suitable for high-nicotine liquids, as they can deliver too much nicotine with each puff.
Learn more about how to choose the right nicotine strength ejuice.
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